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Paid Search Does Not Work In Automotive Retail.

At least not the way you think it does or that you’re being lead by your SEM vendor or E-Commerce director to believe that it does. For the past 4 years we have sold, managed, measured, conducted control group testing on mail, email, and SEM

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Big Honda Dealership Gets Bigger

Disclosure: the Honda Dealership in this case study – Rick Case Honda, Davie, FL is our client. Over the last couple of years we’ve had the opportunity to see strong leadership, sales planning, and technology implemented effectively at their dealership. We felt a little bit

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You’re on the right path.

Perhaps you already know that, or maybe you’ve found yourself wondering if in fact you’re on the right path, perhaps you’re just following a group of people who themselves think this is the right path. Regardless, this is a quick story about you and the

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